SUPPLY-SIDE PLATFORM

Maximize your Audience’s Potential

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Trusted by top publishers, brands, and agencies

The Insticator Supply-Side Platform

Our SSP utilizes 1st party data collected from our engagement products which allows us to drive higher bids from the DSPs and Advertisers we work with by supplying them a more targeted audience.

01
Flexible, Effective Formats
Our clean, user-friendly interface is designed to deliver a consistent, premium experience across screens of all shapes and sizes.
02
Precision Targeting
Over 100 million hashed email addresses that creates better targeting and higher CPMs for the publishers we partner with.
03
Scalable Availability
Allows publishers to offer ad space in an effective and scalable way.
04
Technology Enabled
Blazing-fast server-to-server calls means reduced latency for page loading.
05
Efficient & Easy
Quick and easy to implement setup using the integration guide listed on prebid.org.
06
Detailed Tracking
Post-cookie proof monetization via Insticator's integrations with the top identity providers.
07
Broad Demand Access
Direct access to unique demand beyond the open auction.
08
Compliant & Secure
Fully GDPR & CCPA Compliant.

The Insticator Advantage

Supply side platform advertising can be a very difficult thing to manage when you are unfamiliar with the inner workings of ad exchanges and auctions. Everything happens so quickly and every microsecond is either money you’re making or spending. There’s a strategic art to ensure that you’re optimizing your ad returns.

We make the SSP advertising process as easy and hassle free as possible for you by managing it alongside you. We want to help by taking on the difficulties that come along with it, while also walking you through step-by-step.

“Collaborating with Insticator has been a positive experience for Aditude. The Insticator team has consistently demonstrated a deep understanding of our goals and a commitment to delivering innovative solutions that drive revenue and engagement. Their Demand Marketplace has enabled us to access premium demand sources and maximize value for our publishers. Working with Zack and the Insticator team has been nothing short of exceptional, and their dedication to our success is truly commendable.”

Jared Siegal

CEO of Aditude

“Insticator are a genuine pleasure to deal with, they are professional and friendly and they really know what they're talking about. They are also very proactive in finding ways to maximize revenue generated by site visitors beyond standard ad placement. Even the smallest of questions are dealt with professionally and lightning fast. I highly recommend them to anyone looking for a complete ad management solution.”

Katie Deverill

Operations Manager, Company Check

“The way to engage the user is the best thing about the Insticator widget. Also, we can use it to get insights for other customers. They increase our incomes without sacrificing other inventory partners.”

Lucero Garcia Ruiz

Head of Publishing, Proceso

“Insticator has ensured consistent monetization across our ad stack. The greatest benefit, aside from revenue lift, has been partnering with them on making their publisher offering one of the best available. Incredibly responsive on any sort of customer service issue and consistently making sure they have the most comprehensive reporting possible.”

John Gaudelli

Affiliate Manager, Shmoop

“Their account management team is attentive. They were also very patient with us as we worked through a longer-than-typical internal implementation process. They also have an amazing ad ops team that generate significant revenue in addition to the engagement from the widget.”

Tim Turner

Program Manager, Blox Digital

“Insticator is a solid solution for additional revenue and bidding pressure in our stack. They are consistently among our top performing partners.”

Lon Hatch

Manager, Programmatic Yield, KSL

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